Star Jalsha to present a mega 10-hour musical marathon on 20th March
The third season of Star Jalsha's scintillating reality show, 'Super Singer’ is reaching its culmination, after enthralling its audience for 30 weeks. To build on its legacy, the grand finale will feature some of the best singing talents from Bollywood and Tollywood in a 10-hour long content roadblock on March 20, 2022, on Star Jalsha SD and Star Jalsha HD.
“Super Singer is a marquee show which continues to delight our viewers season after season. We are excited to on-board super-talented stars under one roof for its grand finale. As part of our constant endeavour to offer quality entertainment, this musical spectacle is a step to further engage our viewers,” said a Star Jalsha spokesperson. “There is immense interest from brands to associate with the season finale as it presents a great opportunity for brands to reach their target audience in an impactful way,” he added.
Poulomi Roy, Chief Marketing Officer, RSH Global said, “Our association with Super Singer has created a significant move in building awareness of brand JOY in West Bengal market. The property was well promoted in the region and ample scope of brand integration and effective execution of brand visibility in the show has overall made this a viable association from a brand standpoint.”
Adding to this, Ashish Beriwala, Director of SRMB resonated the sentiments and said “Super Singer is a great initiative by Star Jalsha and is one of the best shows in India. The quality of judges, students and the overall planning and execution of the show is outstanding. SRMB feels immensely proud to be associated with Super Singer as the initiative not only reaches our target audiences’ homes but also touches their heart.”
The 10-hour finale has a line-up of special guests and exciting performances. For the very first time, Bollywood diva Madhuri Dixit will appear as the showstopper on a Bengali reality TV show along with Tollywood superstars Dev and Jeet who will feature as special guests. Special top-notch performances are lined-up to add to the entertainment quotient of the season finale - a sing-along with rapper, singer and music producer Badshah, a special Rajsthani and Bangla Folk performance by Ila Arun, a musical treat with Shaan and Sonu Nigam’s duet performance, Kavita Krishnamurthy’s tribute to legendary Bengali singers Sandhya Mukherjee and Arati Mukherjee, Palak Muchhal’s dazzling performance and much more.