STAR's most popular stars to come alive in London's Wembley arena and New York's South Street

STAR Parivaar Live, a first of its kind initiative where TV stars will connect with their show's audience, is aimed at renewing relationships with viewers living far and wide. The event will showcase live performances by the leading artistes from the STAR Network properties.

The inaugural event at London's Wembley Arena on 16th October will see some of TV's biggest celebrities -- Geet from Geet Huyi Sabse Parayi, Ishaan; Suhaana from Sasuraal Genda Phool; Naitik and Akshara from Yeh Rishta Kya Kehlata Hai; Rehmaan and Roshni from Comedy Ka Mahamukabla -- performing live on stage, along with the legendary Ustaad Rahat Fateh Ali Khan.

STAR Plus idols, Rajni and Inder of Sasural Genda Phool will arrive at New York on Oct. 2 to launch the Western Union 'Main Bhi STAR' contest at the Association Of Indians in America (AIA)'s 24th Annual South Street Seaport Deepavali Festival, New York. Two lucky contest winners will get an all expense paid trip to Mumbai and a chance to share the frame with their favourite artistes by appearing on a STAR Plus show.

Commenting on the pioneering initiative Nitin Vaidya, Business Head ' Hindi Channels, STAR India Pvt. Ltd. said, "It's an opportunity for us to tell our viewers abroad that we care what they think, and by connecting with them, we'll be able to bring content that's closer to their hearts.''

That's after all what STAR resonates globally: 'Rishta Wahi, Soch Nayi'.