Star Sports EVP-Ad Sales, Anil Jayaraj quits after 6 years
Anil Jayaraj, EVP-Ad Sales, Star Sports, has quit the position after more than six years.
Under the tutelage of Jayaraj, Star Sports witnessed an increase in their ad revenue. Prior to his stint at Star Sports, he was the Chief Marketing Officer at Pidilite. Jayaraj will continue working on the company’s projects till September 2021.
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Anoop Govindan, who has been with Star Sports as the National Advertising Sales Head for almost a decade, will be replacing him.
During his tenure, he was responsible for sports ad revenue across Broadcast, On Ground, and Digital platforms.
ADgully reached out to Star Sports for their comment; however, there has been no response at the time this report was published. Sources close to ADgully have confirmed the news.