Star Sports launches #Blueknowsnogender campaign

The chronicles of cricketing history have seen some of the most inspirational stories scripted by Indian cricket. While ‘History’ has always favoured ‘His Story’, there’s a new wave of intense, engaging, and dynamic cricket which has come to the fore. Riding on this new wave is the India Women’s team, who have made immense strides in their cricketing prowess, turning history into ‘Her Story’. In the lead-up to the ICC Women’s T20 World Cup, Star Sports, official broadcaster of the marquee tournament and India’s Home of Sports, launches its campaign #BlueKnowsNoGender, a clarion call to rally behind the women’s team as they begin their preparations to face arch-rivals Australia ahead of the marquee tournament.

The road to the ICC Women’s T20 World Cup (that gets underway on February 10th, 2023) for the ‘Women in Blue’ begins in their backyard, when they face arch-rivals Australia on December 9th 2022, followed by the India-South Africa-West IndiesTri-Series. The tournament will be crucial for Harmanpreet and Co. as they gear up to make a strong bid for the T20 World Cup. The stakes are high, so expect to see enthralling action in Hindi, English, Tamil, and Telugu when India faces Australia.

 Catch all the action from the Australia Women’s tour of India (5-match T20I series) in Hindi, English, Tamil and Telugu from December 9th, 2022, 7 PM onwards, LIVE & Exclusive on the Star Sports Network and Disney+ Hotstar


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