TABcab to launch 400 Maruti Suzuki SX4!

After successfully launching 1200 Toyota Etios as TABcab within 4 months in Mumbai, SMS Taxicabs Pvt. Ltd. is ready to launch 400 Maruti SX4s in TABcab Gold Category. This will be the first higher fare category to be launched as Radio Taxi in Mumbai and in the country. RTO allows higher priced premium cars to be used as Radio Taxis with higher fares. TABcab Gold is a higher category of TABcab with Maruti SX4 cars with a Rs. 2/- higher fare. TABcab Gold will be Maruti SX4 which falls in the price range of 8 to 12 Lakhs and their day fare will be Rs. 26/- (for 1st Km) & Rs. 19/- (for every consecutive Km). All 400 Cars of TABcab Gold will be launched by the 2nd week of July.
 
TABcab Gold Cars will have better and plush upholstery with added luxury features like a 10 inches touchscreen tablet running on 3G for infotainment, magazines, extra pillows, tissue dispensers, premium car fragrance etc.
 
Customers can book cabs by website or on mobile website or on a downloaded mobile app (available on android, blackberry, windows, simbian and ios platforms): www.tabcab.in or on phone: 63636363. The service is available in Mumbai and the neighboring Thane and Raigad districts, i.e. MMRTA Region
 
SMS Taxicabs Pvt. Ltd. has been awarded licenses for a total of 4,000 phone fleet taxis by Government of Maharashtra through a first time tender for phone fleet taxis, wherein government will earn revenue of 104 Crores. These 4,000 cabs will be rolled out gradually. With more than 4,000 cabs, TAB Cabs will be the largest fleet run by a private player in India.
 
TAB Cab has deployed the most updated technology platform that will greatly reduce the booking v/s delivery turnaround time for customers. It will also minimize the response time for customer calls or web bookings. The fleet itself offers a fresh new experience for passengers with an in-cab infotainment system capable of playing movies, music, promos and providing news, maps, deals, and more. The ‘Saathis’, as the chauffeurs are called, are well-trained in the use of the technology and soft skills. A behavior and soft skills training ensures mannerisms and etiquettes practiced by Saathis constantly delivering better customer service.
 
SMS Infrastructure has invested Rs 700 crore in the venture, of which Rs 104 crore has gone into buying the permits, Rs. 500 crore in buying the cars and the rest in setting up a contact center and other facilities. The venture is expected to generate 5,000 direct jobs leading to 20,000 indirect beneficiaries.
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