Ajay Kakar

With just 20 days left for the Abby Awards 2018, held at Goafest, the highly coveted awards are all set to lay new benchmarks on scale and innovation....

In a bid to help people realize the real role and value of Life Insurance, Aditya Birla Sun Life Insurance (ABSLI), the life insurance arm of Aditya....

Jaanoge Tabhi Toh Maanoge (JTTM) the uniquely executed Investor Education Initiative from Birla Sun Life Asset Management Company Limited, a part....

Cheil India continues to grow in Mumbai with its appointment as the social media agency for Aditya Birla Financial Services Group, a significant....

Aditya Birla Housing Finance has rolled out its new ad film – Home Loans – which highlights that through www.trueworth.co.in, Aditya....

Goafest 2016 got underway with a bang yesterday. Compared to the previous years, participation has gone up and this year sees the introduction of....

The life insurance industry has been in existence for several decades and during this period subjected to multiple phases of evolution especially....

Effies India Awards 2015 saw quite a few firsts. It was the first time that the judging process was held at a third city – Bangalore –....

The Advertising Club, today, announced the Effie 2015 Awards Gala Ceremony, to be held on Wednesday, 27th January, 2016 at 6.30 p.m. at the....

The Advertising Club today announced the appointment of Ajay Kakar as the Chairperson and Vikram Sakhuja as the Co-chair for this year’s....

Insurance is a very old category in the country. Post nationalization it has been close to 15 years and there are about 24 leading players and....

As we all know the word 'marketing mix' refers to a unique blend of product, place, promotion and pricing strategies, usually called the 4....