Barc India

Aaj Tak has continued to maintain its unbroken supremacy in the Hindi News genre in Week 25 (Saturday, 20th June 2020 to Friday, 26th June 2020) as....

World’s largest and India’s only television measurement company, Broadcast Audience Research Council (BARC) India, will complete....

BARC data for Week 19 (Saturday, 9th May 2020 to Friday, 15th May 2020), sees Dangal remain at the top in All Platforms as well as Free Platforms,....

The share of News and Movies genres in overall TV viewership has started to stabilise, but continues to operate at higher levels. As per BARC data....

World’s largest television measurement company, Broadcast Audience Research Council (BARC) India and Meterology Data Pvt Ltd (MDL) that manages....

The overall FCT dropped by 9 per cent in Week 18, while there was a 7 per cent decrease in advertiser count, as per the 8th edition of the....

The share of News and Movies genres in overall TV viewership has started to stabilise, but continues to operate at higher levels. As per BARC data....

GroupM has launched their weekly report on impact of Covid-19 on digital and TV consumption for the time period between 1 May and 8 May. According....

TV viewership continues to be on the upswing in Week 17. As per the 7th edition of BARC-Nielsen’s report on ‘Crisis Consumption on TV and....

BARC India has made changes in the Target Groups for different TG cuts on the website. From Week 17 onwards, BARC India will release data on website....

News and Movies continue to drive TV viewership growth in Week 16, even though their share started to taper from Week 12. Both the genres still....

As India enters Week 6 of the lockdown, BARC India & Nielsen Media explain the ‘Impact of COVID-19 on TV viewership & Smartphone....