With the theme ‘Brand Power Unlocked’, CMOs’ Charcha – Kolkata Chapter 2023 aimed to primarily focus on the significance and....

Platforms where users can revel in watching different sorts of video content have become more and more popular, and the number of users continues....

Contextual advertising has long been the backbone of the marketing mix, advances in technology and the sudden shift towards privacy-focused....

Authored by Pankaj Sharma, Country Head, MGID, India. Early in the year, Google announced that internet users had raised concerns about privacy and....