After a muted festive season last year amid the COVID-19 pandemic, this year, the willingness to spend is higher. As per a ZestMoney Survey, 72% of....

Customised to the needs of the para-athlete, Adidas has launched a unique footwear initiative – ‘Odds’. ‘Odds’ is a....

Last October, Facebook launched slideshow, a lightweight video ad made from a series of still images, created to allow advertisers to use....