In today’s hyper connected and information-driven world, almost every field has undergone a remarkable transformation. As per The McKinsey....
Nielsen, a global leader in audience measurement, data and analytics, released its 2023 Annual Marketing Report, which uncovered that 84% of....
Every company deals with some form of data and it is crucial to manage and analyse that data. However, before analysis, it is important to segregate....
Completing 10 years in the communication business, India's fastest growing communication firm, PR Professionals (PRP) launched two new consulting....
In today’s hyper connected and information-driven world, almost every field has undergone a remarkable transformation. As per The McKinsey....
Nielsen, a global leader in audience measurement, data and analytics, released its 2023 Annual Marketing Report, which uncovered that 84% of....
Every company deals with some form of data and it is crucial to manage and analyse that data. However, before analysis, it is important to segregate....
Completing 10 years in the communication business, India's fastest growing communication firm, PR Professionals (PRP) launched two new consulting....
Authored by Aakrit Vaish, CEO and Co-founder - Haptik Through a billion-plus interconnected devices today, computers are growing exponentially in....
Dentsu Aegis Network has acquired a majority stake in India-based Ugam, a leading next-generation data and analytics company serving both....
Data growth does not necessarily come from increased utilisation of existing methods, but from new avenues as the number of connected devices....
Prasoon Joshi, Chairman APAC and CEO & Chief Creative Officer, McCann Worldgroup India, who has been celebrated across India for his contribution....
Velocity MR, one of India’s leading market research and data analysis companies, announced the results of their latest study to....
One might question, are big data, data analytics, and business intelligence a case of FOMO (fear of missing out)? Or, are marketers at a real risk of....
Full-service digital agency, BC Web Wise, has announced the appointment of Jaydeep Savant as Director – Strategy and Innovation. Jaydeep....