Dipankar Sanyal

Entering the festive season, Parle Agro, the leading player in the Indian beverage industry, has unveiled a large-scale, disruptive Out-of-Home (OOH)....

Platinum Outdoor, a unit of Madison World, helps Aditya Birla Sunlife Mutual Fund raise awareness for their innovative Multi Asset Allocation Fund....

Muthoot Finance launches its out-of-home campaign 'Put Your Gold to Work' across cities in Southern India. The campaign, conceptualized and executed....

An innovative out-of-home campaign by Samsung for its brand-new Split ACs with WindFree technology is executed by Cheil India in association with....

Back in 2020, at a time when work from home had just begun and the roads and streets went silent, Out of Home (OOH) advertising was the most impacted....

During the lockdown period, Cinema and Out of Home (OOH) saw no billings. As per the Madison report, OOH witnessed a degrowth of -55% in H1 2020.....

VIP Industries has introduced a once-in-a-lifetime ‘Impossible Offer’ for all folks planning their next holiday! With a purchase of....

Platinum Outdoor, the OOH arm of Madison World has just completed a country wide execution of Brand Idea’s 4G Campaign India ka Live Network.....

Madison Outdoor’s unit, Platinum Outdoor is continuing to do innovative work for TIAGO, the new hatchback from Tata Motors. After....

Madison OOH, the outdoor arm of India’s largest Indian – owned communication group Madison World, has just announced its indigenously....

Madison OOH, the outdoor arm of India’s largest Indian – owned communication group, Madison World has just announced re- structuring....