• Exclusive
    Creativity has to be used for effectiveness of clients: Arun Iyer

    The Effie Awards India 2015 saw Mullen Lowe Lintas Group, India put up a strong show. The agency was adjudged Agency of the Year and also walked....

  • Advertising
    Cannes Lions appoints Wendy Clark

    Coinciding with the opening of entries to the Creative Effectiveness Lions, Cannes Lions has announced the appointment of Wendy Clark, President....

  • Advertising
    Spikes Asia receives record entries

    The Spikes Asia Festival of Creativity, which takes place next week in Singapore, has announced that 4,984 entries have been received into the....

Effectiveness

Effectiveness

  • Exclusive
    Creativity has to be used for effectiveness of clients: Arun Iyer

    The Effie Awards India 2015 saw Mullen Lowe Lintas Group, India put up a strong show. The agency was adjudged Agency of the Year and also walked....

  • Advertising
    Louella Rebello joins GREY group India

    As the Senior Executive Creative Director Spearheading Creative Leadership of its Mumbai Office GREY group India has appointed Ms....

  • Advertising
    Cannes Lions appoints Wendy Clark

    Coinciding with the opening of entries to the Creative Effectiveness Lions, Cannes Lions has announced the appointment of Wendy Clark, President....

  • Advertising
    Spikes Asia receives record entries

    The Spikes Asia Festival of Creativity, which takes place next week in Singapore, has announced that 4,984 entries have been received into the....