Guest Article

By Soumini Sridhara Paul, Vice-President, Artist Aloud, Hungama Digital Media Entertainment Pvt. Ltd. In the late 90s, India saw a big explosion in....

Sandeep Sharma is President of R K SWAMY MEDIA GROUP and has had stints in the past with Lintas, Star India and Times Now. We are now about half a....

Authored by Manasvita Subramanian, Manager - Digital Promotion, SpiceTree Design Agency Mobile phones have become an essential part of daily life.....

Authored Article by Mr. Darshan Bhatt, Director, GoQuest Digital Studios. 2018 ended on a high note for digital content, with Netflix’s....

Authored by Prashant Deorah, CEO and Managing Director, Puretech Digital. Both social media and content marketing are important aspects of any....

Authored by Ritika Taneja, Head-Category Management, ShopClues. As the world is moving towards a virtual existence, the digital platform is....

Authored by Bharat Khatri, Country Lead, Xaxis India. In lockstep with the relentless growth of her economy, India’s advertising market....

Authored by Aakash Chatterjee, Regional Head - West, WATConsult. With 460 million plus internet users, India is the world’s second largest....

Authored by Projjol Banerjea, Co-Founder & CPO, Zeotap Last year, we saw a rising popularity in digital and video advertising which is due to....

This authored piece was written by Sanya Bajaj, Founder, Column Inches. Hiring a PR agency is essentially one of the smartest decisions that you....

When Maybelline NY came to us back in 2016, they did what all brands tend to do: They said that they wanted to push their products to our massive....

Indian cricket is off to a historic start in 2019 with Captain Virat Kohli leading the side to its first ever test series win in Australia. I....