Shekhar Banerjee

Over the years, India’s favourite premium chocolate brand from Mondelez India, Cadbury Dairy Milk Silk, has become synonymous with....

Entering the month of February, the air is dense with the chatter of love. For singles, this is one of the most maddening times, but fear not -....

Bisleri, the leading packaged drinking water, has announced its next hydration partnership with five-time champions Mumbai Indians. The three-year....

Mondelez India, the makers & bakers of some of India’s leading snacking products, unveiled the fourth edition of Madbury – Madbury....

Cadbury Bournvita, India’s favorite malted drink and a brand loved for its narrative on progressive parenting & preparation, has yet....

As the country gears up to celebrate Diwali, India’s favourite gifting brand, Cadbury Celebrations has rolled out #ShopsForShopless, a new....

Continuing building the narrative that highlights progressive parenting, Cadbury Bournvita, the nutrition brand from Mondelez India, has rolled out a....

Cadbury Celebrations, the country’s loved chocolate gifting brand, announced the launch of a heart-warming campaign for this year’s....

Cadbury Perk, one of Mondelez India’s most iconic and quirky brands - is back with yet another impactful campaign,....

The gaming business in India has experienced enormous growth in recent years, particularly in the last 3-4 years, with the pandemic and lockdown....

Ad Space in Print soared by 4x in April 2021, even as COVID-19 cases were soaring across India. According to TAM AdEx data, in Week 3 of April 2021,....

With platform agnostic media consumption on the rise, 360-degree media campaigns have become the mainstay of most marketing plans. It’s not....