Sony YAY

“Music is the soundtrack of one’s life” and to celebrate this essence with kids and bring them closer to music, Sony YAY!’s....

Sony YAY! has consistently enjoyed the top spot in the kid’s category thanks to its 3-pronged approach of Experience, Entertain and Explore.....

Sony YAY! is sprucing its content line-up with a new animated show, ‘Ha.Go.La’. Set in the Northern heartlands of India, the new show....

Last Saturday the excitement of kids in Mumbai knew no bounds, as Sony YAY! launched a never seen before experience called the Pet Rescue Agency in....

Kids’ innate love for animals is universal. Their selfless love and affection towards their pets and any stray animal is a living example of....

Kid's favourite show Taarak Mehta Kka Chotta Chashmah brought an exciting Watch Party in association with KidZania. With an exclusive meet and greet....

After the two consecutive successful stints of its popular show Taarak Mehta Kka Chhota Chashma, Sony YAY! brings back a brand-new season of the....

With the onset of summers ’2022, Sony YAY! launches its three-pronged approach of “Entertain – Experience – Explore” to....

Sony YAY! has been continuously offering wholesome and exciting content across genres for kids of all ages. The channel recently celebrated its 5th....

Sony YAY! Completes 5 glorious years of entertaining kids as the reining leaders in the kids' entertainment category. On Sunday the brand celebrated....

We all love magic! And so does, Bhalla – a young fledgling magician who loves to explore & invent magical tricks along with his performance....

Sony YAY! popular kid’s entertainment brand is home to some of the most beloved characters like Honey Bunny, with whom kids relate and engage....