The domestic fragrance market is valued at $500 million (around Rs 3,600 crore), a small slice of the $24 billion global industry, as per industry....

With most people still largely confining themselves to their homes and continuing in the work/ study from home mode, personal grooming rituals have....

Beauty and beauty products have always been associated with women, and men who are seen having an affinity towards beauty products are labelled with....

Super Smelly, India’s only 100% toxin-free personal care brand for GenZ has launched its #SuperGenZ campaign. The social media campaign aims at....