TAM AdEx

Compared to Y 2021, Ad space per publications in Y 2022 soared by 16%, as per TAM AdEx’s relook at Print advertising in 2022. The report....

The 2022 edition of the Indian Premier League (IPL) is set to kick off on March 26 sans the presence of one the biggest categories of advertisers in....

Ad volumes of the Ecom-Gaming category saw the sharpest growth of 9.2x in the Print medium during Jan-Aug’21, compared to Jan-Aug’20,....

Advertising on TV increased by 14% during July’21, as compared to July’20, according to TAM AdEx’s comparative analysis of TV ad....

With 61 million viewers, UEFA EURO 2020 attracted more than 3x the viewers of UEFA EURO 2016. However, as TAM AdEx’s data reveals, compared to....

Radio Ad Volumes registered a 6% per cent growth during January-March 2021, compared to the same period in 2020. However, compared to the....

TAM AdEx’s overview of advertising by the E-commerce sector across TV, Digital, Print and Radio in the year 2020, reveals that compared to Q1....

TAM AdEx’s overview of advertising by the Food & Beverages sector in 2020 across TV, Print, Radio and Digital reveals steep growth in all....

Retail advertising in Q4 of 2020 witnessed 1.6 times Ad Volume growth compared to the first 1st quarter of 2020. Television However, Ad Volumes of....

Ad Volumes on Television grew by 26% during 2020 (Jan-Dec 19), as compared to 2016. However, compared to 2019, TV Ad Volumes saw a marginal rise, as....

In its latest report analysing ad volumes by category, TAM AdEx has turned its focus on the Ecom-Gaming category. As per the report, during....

Average Ad Volumes/Day on Television grew by 13% in October 2020 and 9% in November 2020 (till November 7), compared to September 2020. During the....