There are few examples of brand extensions that have actually grown the market share of the brand in any given category. Recounting a tale from....
The answer can be found in Sudhir Sitapati’s book ‘The CEO Factory’ published by Juggernaut Books. Sitapati had joined Hindustan....
There are few examples of brand extensions that have actually grown the market share of the brand in any given category. Recounting a tale from....
The answer can be found in Sudhir Sitapati’s book ‘The CEO Factory’ published by Juggernaut Books. Sitapati had joined Hindustan....