Varun Markande

Rooter is an example of one of the major start-up pivots post pandemic. Starting off as a sports engagement platform, Rooter leveraged its live....

CleverTap, an AI-powered customer lifecycle and user engagement platform, has been helping brands maximise user lifetime value. This essentially....

Tata Sky’s OTT content aggregator service, ‘Tata Sky Binge’, is now available to users on their smartphone devices via their app.....

The Q India, a Hindi GEC that features the best of digital and influencer content, has been rapidly expanding in India. In the recent months, it has....

In keeping with its endeavour to have a 360-degree coverage of all markets, Adgully turned the spotlight on the sparsely covered East Market as part....

Edtech platform Cuemath began their journey in 2013. Founder Manan Khurma, who helped students to crack the IIT JEE exams, found that students who....

With a focus on customisation of content and a native audience, Telugu OTT platform aha has found success in the 50 million+ Telugu language speaking....

Here’s the backdrop. Celebrity speaks out against a brand. The brand’s share price collapses, wiping out billions in market value. Oh,....

The second wave of the COVID-19 pandemic has started showing its effects on the Indian economy. Recently, the World Bank slashed India’s GDP....

After missing out on the 2020 play, stage is set for the UEFA Euro 2020, which kicks off on June 11, 2021, with the finals being held on July 11,....

Disney+ Hotstar is contemplating removing its live news offering from the platform by June 30, following ambiguity around the IT Rules (Social Media....

The OTT ecosystem will be split between two regulatory bodies as Indian Broadcasting Foundation (IBF) expands its purview to cover digital platforms....