Public Relations has come a long way in the country. From merely distributing press releases to media houses, PR today has become an integral part of....
In the last few years digital has accelerated at a tremendous speed and shift towards digital has been significant especially post covid. Data and....
Technology has been an enabler in every business, including the content industry. India has been making rapid progress on the technology front. The....
Short video players congregated at the SCREENXX 2020 Summit | Awards to discuss the topic ‘Unlocking Short Format Video Synergies for....
Public Relations has come a long way in the country. From merely distributing press releases to media houses, PR today has become an integral part of....
In the last few years digital has accelerated at a tremendous speed and shift towards digital has been significant especially post covid. Data and....
Technology has been an enabler in every business, including the content industry. India has been making rapid progress on the technology front. The....
Short video players congregated at the SCREENXX 2020 Summit | Awards to discuss the topic ‘Unlocking Short Format Video Synergies for....
Bolder narratives are being explored in digital. While creating content with bolder scripts will be one way to attract new audiences, the industry....
The Fireside Chat on ‘Emergence of Purposeful Content’ at SCREENXX 2020, held on October 1, was a very topical and interesting....
The Advertising Club Bangalore, as part of the ongoing webinar series hosted a webinar on September 9th. The 15th installment of the webinar series....
The Advertising Club Bangalore hosted a webinar titled Visual Methods of Working for Ad Agency Employees and Business Owners. The 14th installment in....
The COVID-19 crisis and the nationwide lockdown have made us cocooned in the safety of our homes, maintaining physical distance, avoiding human....
“Tough people do not last long, but tough people generally last long” – the COVID-19 pandemic has brought about very difficult....
The pandemic has disrupted the world and today, the world is coming to terms to face the new normal – or the ‘Never Normal’, as....
It is well known that consumers in India revere the festive season. It is the one period where marketers can count on their spirits to be high, which....