Theatre Chains and Owners Welcome Big Releases, Sharp Recovery in Business

The Multiplex Association of India (MAI) announced that as a result of the massive response to the advance ticket sales for SPIDER-MAN NO WAY HOME, Cinema Chains and Independent Cinemas are experiencing second busiest advance ticket sales for a single movie title in the entire history of cinema exhibition. It also is the single busiest advance ticket sales, since cinemas started reopening in October 2020.

Cinema Chains and Owners, welcome the start of the Winter 2021 season, kick started today by SPIDER-MAN NO WAY HOME, followed by a slew of blockbuster films in multiple languages, including PUSHPA on 17^th December, THE MATRIX RESURRECTIONS on 22^nd December, 83 on 24^th December, JERSEY and THE KING’S MAN on 31^st December, RRR by SS Rajamouli on 7^th January, 2022, THE 355 also on 7^th January, BHEEMALA NAYAK in Telugu on 12^th January, VALIMAI in Tamil along with RADHE SHYAM in Telugu on 14^th January, PRITHVIRAJ from YASHRAJ on 21^st January, ATTACK on 28^th January, BADHAI DO on 4^th February, ACHARYA in Telugu on 4^th February, SHABAASH MITHU on 4^th February and also MOONFALL on 4^th February…the list goes on, with big films lined up for release in almost every subsequent week. The Big Screen is back.

Sharing the huge optimism on the revival of the film exhibition industry, Mr. Kamal Gianchandani, President MAI said, “With cases falling, vaccinations rising, almost all major markets permitting theatres to operate at 100% capacity, and big crowd pulling titles, in multiple languages, being released this entire winter and next summer, what we kept saying during the pandemic, has come true – we are keeping our word, The Big Screen is Back”