Three decades and still counting: The King of Bollywood turns 57 today

Shah Rukh Khan, hailed as the King of Bollywood and the biggest superstar in the world, is  unmatched in his popularity. His ascension to stardom from humble beginnings is stuff of legend. In the dynastic Hindi film industry he became the top actor in the business. It may seem like a fairytale, but it is a testimonial to the actor's raw talent, contagious enthusiasm, and dedication. Three decades have passed since the 1989 television series Fauji began his amazing artistic journey that has reached stratospheric heights of success and redefined Bollywood.

One of the most recognisable figures in modern cinema, SRK has over 80 films to his name, numerous national and international awards, amazing box office results, and a massive global fan following. Baazigar (1993), Dilwale Dulhania Le Jayenge (1995), Dil Se (1998), Devdas (2002), Kal Ho Naa Ho (2003), Swades (2004), Chak De! India (2007), My Name Is Khan (2010), and Zero are some of his most well-known works (2018).

In 1989, Shah Rukh Khan made his television debut in the hit show Fauji. Despite being scheduled to make his television debut with Lekh Tandon's programme Dil Dariya, Fauji served as Khan's first television appearance. He received assistance from Fauji in both gaining public notice and landing a part in Aziz Mirza's Circus. After appearing in several TV shows, Khan made his Bollywood debut in 1992's Deewana as the second male lead opposite to Divya Bharti and Rishi Kapoor. He received the Filmfare Best Male Debut Award for his box office smash Deewana. The actor starred in a number of films that year, including Chamatkar, Dil Aashna Hai, and Raju Ban Gaya Gentleman.

Darr and Baazigar, two of Khan's most famous anti-hero figures, were dramatised in 1993. For his depiction of a dangerously obsessive lover in Darr, he was nominated for the Filmfare Award for Best Performance in a Negative Role, but Paresh Rawal won. However, Khan's portrayal in Baazigar earned him the Filmfare Award for Best Actor.

Khan's performance as a romantic hero in Aditya Chopra's debut feature film, Dilwale Dulhaniya Le Jayenge, marked the largest turning point in his career. Khan received his second Filmfare Best Actor nomination for the role of Raj Malhotra in the film. The action thriller Koyla (1997), the romantic comedy Yes Boss (1997), the romantic song Dil To Pagal Hai (1997), the romantic drama Dil Se (1998), and Kuch Kuch Hota Hai were among Khan's other hits in the years that followed (1998).

He played the title role in Sanjay Leela Bhansali's 2002 adaptation of the timeless historical romance Devdas, which at the time was Bollywood's most expensive film. For Devdas, he won the Filmfare Best Actor Award. Khan next played the part of a young guy with cancer named Aman Mathur in Karan Johar's film Kal Ho Na Ho, where his performance was praised by many critics. Mohabbatein (2000), Kabhi Khushi Kabhie Gham (2001), Devdas (2002), Kal Ho Naa Ho (2003), and Veer-Zaara (2004), all of which went on to become the highest grossing Indian movies of their respective years, established Khan as the undisputed king of the box office between 2000 and 2004. He accomplished the feat once more in 2007 with Om Shanti Om.

In more recent films, the actor appeared in Dear Zindagi (2016), a coming-of-age drama, where he played a quirky but profound psychotherapist named Jehangir Khan, and Raees (2017), a crime thriller, where he played the title character, a bootlegger with grey shades. Following them came the 2017 romantic comedy Jab Harry Met Sejal, which failed to impress audiences or critics alike.

Khan only had one release in 2018—the romantic comedy-drama Zero, in which he played a vertically challenged man whose life takes an intriguing turn after meeting two ladies with very different personalities. In the following years, he had appearances in films such as Rocketry: The Nambi Effect (2022), Laal Singh Chaddha (2022), Brahmastra (2022), Pathaan (2023), Tiger 3 (2023), Jawan (2023), and Dunki (2023). (2023).

Over the years, SRK has collaborated with a wide range of businesses, including Pepsi and Pan Masala. He has grown to be one of India's most sought-after celebrity endorsers for this and many more reasons. Additionally, he has served as the brand ambassadors for a variety of brands, including hotels, sports leagues, foreign nations, cities, and more. The TAM research calculates that SRK obtains more than 3% volume share for an average of four hours per day across all television channels. This demonstrates that he will remain in the advertising industry for a very long time.

Complete Endorsement and Ambassador List of Shahrukh Khan as follows:

1. Dish TV
2. ICICI Bank
3. Kent
4. Mitsubishi Air Conditioners
5. V-Nourish
6. Goibibo
7. Hyundai
8. Byju’s
9. BigBasket
10. Liberty Shoes
11. Pepsico
12. Frooti
13. LUX
14. Denver
15. Airtel
16. LML
17. Foodpanda
18. Emami Fair and Handsome
19. Nokia
20. Cinthol
21. Royal Stag
22. Sunfeast
23. Pan Vilas
24. TAG Heuer
25. Whirlpool
26. Nerolac
27. Vi-John
28. Reliance Jio
29. Videocon
30. Aqualite footwear
31. Signature
32. Top Ramen Curry Smoodles
33. Home Trade
34. Yepme
35. PharmEasy
36. Mayur Suitings
37. DHFL
38. Pepsodent
39. Matrix ForEx
40. Belmonte
41. Jet Airways
42. Genus Power
43. Linc Pen
44. Gitanjali Jewels
45. Mahagun
46. Colgate Palmolive
47. Sprite
48. Tata Tea
49. Hewlett Packard
50. Diageo’s Masterstroke
51. Omega
52. D’décor
53. ONN Premium Inners
54. Hero Punch Power
55. Dubai Tourism

Shah rukh khan also has strong fan base on social media, with 42 million followers on Facebook, 31.6  million followers on Instagram and 42.8 million followers on Twitter. Last post on instagram was wishing happy birthday to the legendary actor Amitabh bachchan