Times Now Navbharat is our effort to usher in a new India: MK Anand

Times Network has forayed into the Hindi News broadcast space with Times Now Navbharat HD, which went live yesterday, August 1, 2021. With its positioning of ‘Ab Badlega Bharat, Banega Navbharat’, Times Now Navbharat HD aims to be the new and clear voice propelling change through an inclusive movement for a New India.

Navika Kumar, Group Editor of Times Now, the English news channel of Times Network, will lead Times Now Navbharat as Editor-in-Chief. Times Now Navbharat launches with seven prime-time shows hosted by powerhouse anchors, including Sushant Sinha, Padmaja Joshi, Ankit Tyagi and Meenakshi Kandwal. Breaking away from stereotypical news formats, the channel explores an interactive and innovative news delivery that focuses on issues that directly impact the people and entails an in-depth and conclusive analysis of news through solution-oriented discussions. Prime time shows include Rashtravad at 5 pm, Log Tantra at 6 pm, Dhakad Exclusive at 7 pm, Sawal Public Ka at 8 pm, News Ki PaathShala at 9 pm and Opinion India at 10 pm. Along with news on the channel, every day’s big news, burning and current issues will be investigated.

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Times Network Gets Set to Disrupt Hindi News Space with Times Now Navbharat HD

Navika Kumar named Editor-in-Chief of Times Now Navbharat

Speaking on the newly-launched channel, MK Anand, MD and CEO, Times Network, said, “Times Network’s Hindi news channel Times Now Navbharat is our effort to convey people’s correct and accurate message to the government and vice versa.”

Speaking to Navika Kumar, Editor-in-Chief of Times Now Navbharat, in an interaction, Anand said, “I hope and believe that people will appreciate Times Network’s Hindi news channel Times Now Navbharat. We believe that news has the power to make an impact on our society and also help make it a better place to live in.”

Anand emphasised that Times Network is not part of the “TRP race” and added that it works only for the welfare of the country and its people.

“In the world of English news channels, we have been running the country’s leading news channel, Times Now, with the same resolution for the past 16 years. Issues which we raise at Times Now become a topic of discussion among the people the next day and reason for a change in the society and political circles. We are not part of any TRP race. We work tirelessly on such issues and news which are in the public interest and also contribute to the welfare of the country and the society. This helps us get TRPs organically,” he added.

Anand asserted that a “new India” will emerge only when key and important issues are raised in a right manner, and also when there is a proper communication between people of the country and the government.

“Times Now Navbharat is our effort to ensure this only. We hope you will continue to love and trust us. We and you will bring about a change in the country together and make a “Navbharat” (new India),” he added.

Times Now Navbharat went live in HD amidst a high decibel launch inauguration, including an outdoor campaign. The channel will be available across all the leading Cable Operators, MSOs & DTH platforms, including Tata Sky - Channel Number 528, Airtel DTH - Channel Number 327, Hathway Digital - Channel Number 321 and DEN Digital - Channel Number 899.