banner image banner image
 

Tinder announces its virtual doors open to Explore and Hot Takes

Tinder announced that it has a new hub within the app that will host completely new, interactive ways to use Tinder. The new feature will help members who can more control over who they meet by giving them the option to navigate through profiles arranged by interest. 

 Explore represents the biggest update to Tinder since the invention of the original Swipe feature. In early testing, nearly 80 per cent of eligible Tinder members have tried it.

Explore is a dynamic space that will consistently add new social experiences and will evolve its discovery options. Explore will also allow members to access a growing list of exclusive social experiences, such as Hot TakesVibes and Swipe Night - with many more to follow. 

Members of Tinder have an option of discovering potential matches for every mood and activity. Explore will provide members the ability to direct their matching experience themselves. New interests will launch on a Daily basis. 

Photo Verified profiles display a blue check mark and, for the first time, members can choose to see only Photo Verified profiles through a dedicated space in Explore.Explore will be the home for this growing list of experiences, which includes Vibes, a weekly event that gives members a new way to express their opinions on everything, from whether it’s normal to wear socks in bed to what’s happening in pop culture.

 
Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing