Travelxp to don a new look

travelxp will soon be unveiling its new logo and theme. The logo is white in colour, symbolizing theconvergence of wavelengths of different colours, coming together to form the colour white. The content is divided into six distinct genres, namely, food, culture, nature, heritage, lifestyle and destination. The six main genres have been given six different colours based on the concept of colour psychology that says that colours have a psychological impact on choices and subtly influence behaviour The idea is to use colour as a stimulus, for the viewers to start associating genres with the colours. Colours also add vibrancy and life to the overall brand experience, thereby bringing freshness whenever someone tunes into travelxp.

Proudly boasting of more than 20 million loyal viewers in India from the premium niche category,travelxp stands as the only, fully HD travel channel broadcasting in India.

travelxp has come a long way since its inception in 2011and is one of the few channels in the world that has started shooting with 4K technology. The channel commits to producing cutting edge travel content for avid travelers across the world.

Everything related to yellow is bright. It plainly symbolizes energy, positivity and the citrus side of travel. What better way to describe Destination?
Green is fresh, it is healthy! It strikes a chord with the avid traveler and is also the ideal colour that defines the colour of food for the foodie. Nothing describes Food better than the colour of freshness itself!

Red is considered supreme in many cultures; at times it even defines them. In many cultures, red is considered as the colour of love and in Russia, it signifies beauty. The colour of supremacy and love, gives the best definition to Culture

Blue stands for serenity. It reminds us of water which is a world below our feet and a never ending sky, both
of which have a lot more left to be explored by travelers. The calmness of blue gives significance to Nature.