Tribal Fusion partners with Evian to celebrate 2011

In what may be termed as a "smart and refreshing marketing move', Tribal Fusion®, the digital marketing solutions company owned by Exponential Interactive Inc. has joined hands with Evian ' the noted mineral water brand from France, to welcome the New Year in style and celebrate the successful completion of the first year operation in Malaysia. Tribal Fusion will be giving away limited edition Evian bottles to industry folks as a token of appreciation for their unflinching support over the past one year.

Noted designer Issey Miyaki has aesthetically designed the limited edition Evian bottles, which infuse a fresh feel to the packaged mineral water brand. Of this limited edition, only 1000 bottles are available in Malaysia. The design oozes optimism and freshness that will inspire people to usher into the New Year with renewed energy and faith to conquer new feats. Originating from Pleats Please, the pleated clothes of the designer, an imaginary flower decorates the most essential source of life, symbol of youth - the natural mineral water Evian.

Kelvin Tan, Business Director, Tribal Fusion - Malaysia said, "This unique alliance and out-of-the-box execution signifies the novelty factor associated with our solutions. It goes out as a sincere vote of thanks to all our associates, brand advertisers and publishers, who have helped us reach more than 5 million unique users in Malaysia in just one year. It also reaffirms our endeavor to always stay innovative to bring best solutions to the client's table, including - targeted ad placements, a brand-safe advertising environment, industry-leading technology platform and strategic, cutting-edge solutions, to help them better connect with their target audience."

"We strongly advocate the concept of "Live Young' and therefore, urge everyone to never lose that streak of "optimism' in them and always look at ways to innovate and experiment with the solutions for life," said Duncan Tan, Brand Manager for Evian in Malaysia. "We found a lot of synergies partnering with Tribal Fusion Ad Network. The strategic approach with which they design and customize solutions for their clients, reflects the freshness and purity that comes packed in our products. We believe that their evolving audience base will help us spread the word on healthy lifestyle and positive outlook to millions of people."

Tribal Fusion's transparent advertising network delivers custom placements for premium brand advertisers across over 2,000 high quality sites that reach 240 million users worldwide every month. Tribal Fusion business specializes in delivering superior results for branding campaigns with the transparency and quality sites that advertisers have come to expect. Tribal Fusion also provides brand advertisers a safe, cost-effective alternative to buying on portals.