TTK Prestige kicks off V-Day celebrations with a cooking challenge

To celebrate love and friendship this Valentine’s Day, TTK Prestige, India’s number 1 kitchen appliances brand has unveiled an exciting cooking challenge titled ‘7 Days of Cheffin’ Valentine with social media influencer and food blogger Archit Agarwal.’

Since the way to someone’s heart is through their stomach, TTK Prestige has conceptualised a ‘7-day-cook-for-a-loved-one challenge.’ Archit is hosting the series and is demonstrating easy recipes that people can re-create at home. With this campaign, Valentine’s Day celebrations can be enjoyed for the entire week starting from 7th until 13th February 2021.

To kick-start the celebrations, Archit has created a video explaining the cooking challenge and the importance of creating home-made culinary creations to share with loved ones.  To view the video, please click here: 

The challenge commenced with Archit demonstrating Dippin’ Love Hummus and Pita Chips. Be my bruschetta will be next followed by red and roasted tomato parmesan soup. Participants can then enjoy quesadilla crushing on you. Whilst on the next day yours truly mini pizzas take centre-stage. After that, chocoholics will enjoy the two ingredient chocolate mousse. Last but not least the celebrations will end with Pink Me Up strawberry galette. 

In total, 21 people will have the chance to win exciting prizes by answering a slew of questions during the week. A grand finale winner will also be announced who will win an exciting hamper from TTK Prestige.

Commenting on the campaign, Mr. Dinesh Garg, EVP Sales & Marketing, TTK Prestige said: ‘We wanted to extend Valentine’s Day celebrations for the entire week. Through this campaign with Archit, we endeavour to use food as a means to bring people together and to strengthen their bond. We hope that this inspires Indians to partake in this cooking challenge and to build incredible memories together.’’

Archit Agarwal said: ‘’I am pleased to tie-up with TTK Prestige for this exciting campaign. I am passionate about food and together we are empowering people to cook for each other. Ultimately, roses will wither and teddy bears will be forgotten. However, the feelings that are evoked when someone cooks for you will always be firmly etched in your heart. The recipes that I have created are easy to master, irrespective of your culinary skills. I look forward to seeing everyone’s re-creations of these dishes.’’


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