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TV This Week| Star Plus still leads the pack while Sony sees a substantial increase

BARC India rolls out its second week of data on Individual viewership of with Week 22 from Sat 30th May to Fri 4th June 2015. Here are some highlights of how Hindi GEC has fared.

Star Plus is leading the pack in the Hindi GEC space with a slight dip from 265 last week to 258 this week. Top shows are Saath Nibhana Saathiya and Yeh Rishta kya Kehlata hai.

 On the second spot is Viacom18’s Colors with 236 GRPs last week to 239 GRPs this week. Chakravartin Ashoka Samrat, Sasural Simar Ka and Balika Badhu remains the most watched show this week.

Zee does not see any change in position from 152 GRPs last week to 152 GRPs this week with Kumkum Bhagya as the top show this week.

 We have Life OK at number fourth with 150 GRPs this week an increase from 147 GRPs last week.

Sab TV has seen a steady rise from 122 GRPs last week to 132 GRPs this week coming in number fifth.

We have Life OK at number fourth with 150 GRPs this week an increase from 147 GRPs last week.

Lastly Sony TV is at number sixth with 107 GRPs, a substantial rise from 88 GRPs last week.

The rest of the GECs are as follows Anmol stands at 25 GRPs, an increase from 24 GRPs last week. We have Star Utsav with 20 GRPs, a decline in comparison to 21 GRPs last week. Sony Pal has also seen a decline from 13 GRPS last week to 12 this week. Lastly we have Zindagi with no movement in GRPs remaining at 5 GRPs both the week.

Bindass continues to lead in the youth space, garnering 2847.1 Rat’1000 in the specified TG of 15-21 and bindass PLAY leading in the music genre with 3087.54 RAT’1000 in the same TG in week 22.

While in the news section India Today the channel’s launch has been nothing short of extraordinary with the maximum viewership totalling 239 GVTs on 6 Megacities and 354 GVTs on All India.

 

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