TV This Week | &TV picks up pace

While last week saw a fabulous opening for ZEEL's &TV, this week saw a wider reach for the channel. It is indeed picking up pace as the channel races up. Here is a look at Week 11 (8-14 March) of the ratings sourced from TAM sources.

Needless to say that Star Plus topped the list even though it saw a decline in ratings from 604 million GVTs to 592 million GVTs this week.

At number two is Colors with 428 million GVTs up from 424 GVMs last week.

At number three is Zee TV with 407 million GVTs a decline from last week's 427 million GVTs.

Life OK is at number four with 307 million GVTs a decline from 314 million GVTs last week.

On the fifth spot is SAB 288 million GVTs a decline from 312 million GVTs last week.

Sony Entertainment Television is at number six with 221 million GVTs a decline from 247 million GVTs last week.

The latest addition to the Hindi GEC space, &TV witnessed a whopping 105 million GVTs a substantial increase from last week's 91 million GVTs.

On the other hand we have Sony Pal at 42 million GVTs up from 38 million GVTs last week and lastly, we have Zindagi  with 23 million GVTs, up from 22 million GVTs last week.