TV this week: Zee TV adds huge GRP's this week, but continues to stay at No. 4, Life OK opens at decent 87 GRP's

Though Sony has lost a few GRP's this week, it still looks stronger at the 2nd spot with 235 GRP's. Similarly, Colors also lost a minor 3 GRP's and recorded 218 GRP's for the 3rd spot.

The tail-end of 2011 has brought in some joy for ZEE TV. With ZEE Rishtey Awards and riding on the success of its dance reality show's third season - Dance India Dance 3, the channel has experienced a major leap in its GRP tally. The channel crossed the 200 marks after several weeks; adding an over-welhming 53 GRP's, ZEE recorded 208 GRP's this week.

At the 5th position is SAB TV which recorded 122 GRP's this week.

Next on the chart is the new GEC offering from Star India's kitty - Life OK. Launched on 18th December 2011, Life OK recorded a decent 87 GRP's in its first week.

Imagine TV slipped down to the 7th position with 67 GRP's this week.

On the program TVR chart, Saath Nibhana Sathiya head the top 5 shows of the week with 6.53 TVR. Another Star Plus offering, Diya Aur Bati Hum recorded 5.99 TVR for the second spot, followed by Balika Vadhu registering 5.26 TVR at the 3rd position. On the 4th position is Yeh Rishta Kya Kehlata Hai which registered 4.45 TV and ZEE Rishtey Awards 2011 closing the chart with 4.21 TVR. | By Ankita Tanna [ankita(at)adgully.com]