TV this week: Zee TV makes it to the top in Week 4!

A new topper is seen in Week 4 according to viewership data for January 20-26 sourced from TAM subscribers for the CS 4+, HSM markets, TAM 2013. Among the GECs Zee TV has topped the list to be in the no.1 position thus bringing Star Plus that has been ruling for quite some time now to No. 2 position. Zee TV after adding 22 GRPs in its kitty registered 237 GRP (last week 215) whereas Star Plus lost 13 GRPs and registered 228 GRPs this week (last week 241 ). The credit of Zee’s victory goes to its most loved property Zee Cine Awards 2013 that aired on 20th January 2013.

Just one GRP separates Colors and Sony bringing them to  the 3rd & 4th  position respectively. At the 3rd position is Colors which lost 6 GRPs this week and recorded 204 GRPs whereas it had registered 210 last week. Sony, in close competition with Colors, has registered 203 GRPs this week(last week 187).  At Sony the credit goes to the most awaited movie, Student of the Year that premiered on 26th January 2013.

At No.5 and No.6 are SAB TV and Life Ok respectively. While SAB TV recorded 151 GRPs, (last week 146) after gaining 5 GRPs; Life OK recorded 120 GRPs after losing 8 GRPs (last week 128)
The ratings for programmes in Week 4 are as follows: Tarak Mehta Ka Oolta Chashma takes the cake this week with 4.88 TVRs followed by Yeh Rishta Kya Kehlata Hai which is in the 2nd position with 4.70 TVRs. Balika Vadhu takes the 3rd spot with 4.65 TVRs. Diya Aur Baati Hum is at the fourth spot with 4.32 TVR whereas Sapne Suhane Ladakpan Ke is at fifth spot with 4.26 TVR as per data sourced for Week 4 from TAM subscribers.


News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media