Twitter begins testing collaborative tweets

The increased interest social media networks seems to have in co-creation as a way to encourage greater interaction is noteworthy. Facebook and Instagram have also recently added co-creation options, allowing users to collaborate on content. Twitter is the most recent platform to experiment with collaborative tweets, continuing yet another TikTok-driven trend.
The new co-tweeting procedure, which is now undergoing limited testing, allows users to ask another account to add content to a single tweet. This could be useful for influencer partnerships and cross-promotions, enabling reach to the audiences of both app users. It might also serve as a useful means of giving due credit to the authors. For example, if one shares an image made by a new artist. One may let them know about the share and seek permission; if they consent, their profile information will be added to the tweet.
That might be a fantastic method to promote musicians one enjoys and aid in growing their fanbase, which is where the idea originally came from in TikTok’s Duet feature.
Duets, an important tool for in-app engagement, makes it easier than ever to add one’s own commentary to popular memes rather than merely viewing them. TikTok’s transformative appeal is heavily dependent on participation, and other apps are now attempting to capitalise on this interaction in an effort to develop their own creative alternatives and engagement.
Even still, not many people have access to it yet.
Select accounts in the US, Canada, and Korea will be allowed to start a co-authored tweet with other accounts for a brief period of time, according to Twitter, during which time co-tweeting will be enabled.