#TwitterChat: One Digital’s Gurpreet Singh on how to up your content creation game

Content creators today are being wooed by various digital and social media platforms to enhance engagement and increase their user base. In recent times, platforms like TikTok, Helo, Instagram, even Singapore Tourism Board are picking up content creators. YouTube has numerous channels that are successfully run and monetised by content creators, who have become internet influencers in their own right. 

Adgully’s weekly Twitter Chats have been featuring some of the leading names in the online video space who have highlighted various aspects of the business. 

Featured this week is Gurpreet Singh, Co-Founder & COO, One Digital Entertainment, who has been enabling celebs to monetise their creative potential in the digital space. Singh will share his views and respond to users’ questions on ‘The growing dominance of content creators in India’. 

The #TwitterChat will take place on Wednesday, July 3, 2019, between 3 pm and 4 pm on Adgully’s Twitter handle – @adgully. 

Starting out as an entrepreneur at an early age of 17, Singh has been credited with launching flagship mobile services in the nascent days of the mobile industry. He has played a key role in steering the Indian digital entertainment space for the last 15 years. From spearheading the digital business for the Viacom18 Network, setting up the content business for du (UAE), a prolific stint with leading companies like Hungama and Disney, Singh has empowered strong symbiotic relations with content aggregators, creators and digital platforms alike. 

His company, One Digital Entertainment, currently manages 1,500+ creators and channel partners across music, fashion, food, Bollywood, comedy and lifestyle genres with more than 1.5 billion views being delivered across network every month, making it the largest digital video network in the country. 

To be a part of this conversation, you can follow the Twitter handles @adgully and @GurpreetSBhasin. If you have a burning question, feel free to drop us a query on social media.