Usha's Sanjeev Kumar moves to Intex Mobile

In a recent industry move, Usha International's Sanjeev Kumar will be joining Intex Mobile as AGM Media Planning (Media head) from today and will be taking care of the media responsibilities of all the brands.

Kumar has a total experience of 19 years. Prior to this, Kumar was with Usha international as AGM Marketing. He has been in Usha International since September 2010 and was taking care of media for all the product range of usha international portfolio.

Prior to Usha, Kumar has worked with Dentsu Marcom, where he was focusing buying of Honda cars, Honda bikes, Jaypee greens, Matrix cellular, Canon etc.

He has also worked with Group M for 4 years as part of CTG at Maxus( Delhi & Bangalore)/ Mindshare Delhi. Samsung/NIIT/Yamaha/MTR/Arvind Brands/AMD/Air Deccan/Titan/ Britannia etc.