Viacom18 appoints Mandar Naik as Director - Revenue Strategy & Planning

Sony's Mandar Naik has joined Viacom18 as Director - Revenue Strategy and Planning. In this role, he will be responsible to handle revenue strategy, channel budgets, pricing, and business planning for the entire Hindi Mass Entertainment cluster.

Naik will report directly to Viacom18's Vice President Sales Planning Riddhi Shah. 

Before joining Viacom18, he was associated with Sony Pictures Networks India (SPNI) as Senior Manager - Strategic Planning and Research.

Naik has 14 years of experience. His previous stints include Star India, Nielsen, and McDonald's. 

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