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Viacom18 Motion Pictures & Smirnoff have a boozy deal for Star Trek fans

Fans of the unrivalled sci-fi franchise Star Trek will have five more reasons to celebrate along with the release of the much-awaited Star Trek movie. Star Trek Beyond – distributed by Viacom18 Motion Pictures, collaborates with Smirnoff, world’s No.1 Vodka to launch a range of exquisite cocktails crafted to appeal to the Trekkie in you.

Traversing through space, the third instalment of the iconic Star Trek Reboot Series: Star Trek Beyond will release in 3D and 2D on July 22nd 2016 in both English and Hindi. The film witnesses the Enterprise crew encountering a mysterious new enemy who puts them and everything the Federation stands for to the test. Directed by acclaimed director Justin Lin, from the famed ‘Fast and Furious’ franchise, comes the  much-awaited Star Trek Beyond.

Commenting on this unique partnership, Rudrarup Datta, Senior Vice President, Viacom18 Motion Picture, Marketing said, “Star Trek is one of the most widely followed franchise across the world, and we’re delighted to bring 3rd installment of the rebooted star trek series with Star Trek Beyond to the Indian audience. We at Viacom18 Motion Pictures are constantly looking to go beyond the conventional means to bring fans and audiences closer to their favorite movies. The collaboration with Smirnoff helps us engage with the young urbane audiences in fun cool way and add a delightful twist to their Star Trek experience.”

“Smirnoff vodka has always been at the helm of cocktail culture and for our association with Star Trek Beyond, we have crafted an exclusive range of Smirnoff cocktails that add an exquisite twist to the traditional favorites, making it a unique and out of this world experience” said Hemant Mundkur – Brand Ambassador at Diageo India and celebrated mixologist who has created the Star Trek Beyond – Smirnoff cocktails that will be available across top pubs and restaurants.

The choice of cocktails include -

• The Spocktail - Begin your voyage into the night and beyond with this electric mix of Smirnoff Vodka, Fresh Red Grapes and Apple Juice with a splash of Lime and Soda.

• Vulcan Salute - No more protocols! Smirnoff Vodka, Crushed Ice and Orange and Lime Wedges come together in this tangy mix – an excuse to give up reason and logic to have some fun.

• Beam Me Up - Transport yourself into a night of fun with this heady mix of Smirnoff Expresso, Butterscotch and Coffee- something that even Scotty would approve!

• Warp Driver - Break the barriers with our version of the classic Screw Driver! Try the tropical fusion of Smirnoff Vodka and Pineapple Juice with Coconut Syrup and some blue Curacao.

• LIIT (& PROSPER) - Vulcan salute merges with the classic cocktail in this snazzy combo of Smirnoff Orange, Captain Morgan and Gin combined Peach, Cranberry and Lemonade.

These limited edition concoctions are available until July 31st, 2016 at your favorite restaurants across multiple-cities including Delhi, Mumbai, Bangalore, Chandigarh, Hyderabad, Pune and Kolkata.

Distributed by Viacom18 Motion Pictures in India, Star Trek Beyond releases on 22nd July in theatres near you.


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