Video Exclusive: Ads that stood out this week
Continuing with Adgully’s weekly feature, we turn the spotlight on the ad campaigns that stood out from the myriad campaigns that hit various media platforms. While most whizz by on our screens, there are some that force us to sit back and take notice – by their sheer creativity, presentation, theme, and message.
We welcome your suggestions and invite you to send in your observations on campaigns that caught your attention.
Star Sports launches a new TVC featuring the former world cup winning captain, Mahendra Singh Dhoni. MSD who’s otherwise seen stumping batsmen from behind the wicket and hammering bowlers for sixers, can be seen in a never seen before avatar as a kabaddi player in the new TVC for Vivo PKL Season VI.
As a brand which denotes the pinnacle of European craftsmanship and indulgence, Queo’s latest campaign celebrates this tradition and philosophy. The campaign, conceptualized by Dentsu One, narrates Jacqueline’s journey and her quest for the best-in-class bathroom experience.
The campaign comprising of a film and outdoor campaign has been conceptualized by Ogilvy Bangalore. It addresses how consumers face a common challenge of capturing great low light pictures which is a concern for most smartphone devices.
The campaign’s key message centres on envisioning a new India which is marching forward towards employment. The campaign seeks to garner the attention of new job seekers and introduce the brand to them through targeted advertisements that meet their requirements.
Craftsvilla has collaborated with leading Bollywood celebrity Sunny Leone who shared her #JudgeMeNot experience. Women are often subjected to judgements at various points in their lives- whether it is their outer appearance, career choices or even lifestyle. With this campaign, the brand celebrates women, their varied preferences and hopes to encourage people across the country to follow the same.