Videocon d2h increases focus on Telugu States

Videocon d2h, India’s fastest growing DTH player is going all round in addition of new channels and services every week.  Videocon d2h has now added Telugu Religious channel – Aradhana and is now available on Ch No. 745.  With this addition, Videocon d2h offers 47 Telugu channels & services. 

Andhra Pradesh and Telangana are an important market during the digitization phase IV. Telugu content is being strengthened further so as to reap benefits during the digitization phase. Addition of new Telugu channel on the platform is an indicator of focused approach from Videocon d2h for Telugu speaking Markets. Videocon d2h’s endeavor is to provide niche content to the increasingly large audiences in the country who are looking for novelty through its varied mix of channels and services. 

Mr. Saurabh Dhoot, Executive Director - Videocon d2h said, “The addition of this channel strengthens our Telugu content. With the digitization of TV viewing in rural markets, regional and local content is what we are now focusing on. ”

Mr. Anil Khera, CEO Videocon d2h added “We are providing a varied mix of channels and services catering to a much wider audience base.  Aradhana has been added taking our Telugu channel offerings to 47 Channels & services. With this channel we expect to strengthen our leadership position among followers of the Christianity faith”

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media