Videocon d2h Limited, as per the company release is fully geared up for DAS–III, the deadline for which is 31^st Dec 2015. Company expects Phase III to be 50 Million TV Household in terms of size.

The Telecom Regulatory Authority of India (TRAI) in its recent press release dated 8^th Dec 2015 has expressed satisfaction at the progress of the seeding of set-top boxes (STBs) in Phase III areas. TRAI has also advised consumers of urban areas who are still receiving cable TV services without STBs to avail and install STBs before the cut-off date in order to receive uninterrupted TV/services.  It has reaffirmed its commitment to meet the deadline in its latest press release.  

It is anticipated that there will be a huge demand for STBs for the Digitisation phase–III, and Videocon d2h STBs are available in the markets.  The cut-off date for DAS Phase III, which covers urban areas, is 31 December 2015.  TRAI has been taking steps to create awareness among consumers and stakeholders by holding workshops on the implementation of DAS and consumer outreach programmes.

Mr. Saurabh Dhoot, Executive Chairman, Videocon d2h said, "We welcome the digitisation mandate by Government wholeheartedly and will continue to support this initiative. The latest communication by Government in reaffirming its commitment is encouraging. This will ensure world class services to end consumer and create a level playing field between DTH and Cable."

Mr. Anil Khera, CEO, Videocon d2h said, "Consumers who are on analog cable mode can subscribe to a Videocon d2h Digital Set Top Box to access uninterrupted services before Digitization is implemented.  Videocon d2h has ample STBs to cater to demand of the digitisation towns. Consumers can subscribe to Videocon d2h to avoid a black out of the analog cable services and enjoy the wide range of channels and services provided."