Viral Oza joins Lodha as Chief Marketing Officer

Lodha Group today announced that Viral Oza has taken over as its Chief Marketing Officer (CMO). Oza joins Lodha from Bennett Coleman & Company (Times of India group), where he was working as Director of Marketing. Prior to this, he was at Nokia (/Microsoft) since 2008 serving as Marketing Director and member of the India Leadership Team. At the start of his career, Oza spent 17 years with Unilever in India, Philippines and the UAE.

Commenting on the development, Shaleen Madan, Head of HR at Lodha, said, ‘We are extremely pleased to have Viral join us as a senior member of our leadership team. Over the last few years, Lodha has excelled at attracting and growing world-class talent from across industries and Viral will further strengthen our management as we seek to build upon our position as India’s largest real estate developer. Viral’s role will cover a wide array of customer facing activities including Marketing, Customer Care and Hospitality & Facility Management, so as to provide an integrated brand platform to consumers. He will guide and develop the current leadership team in our journey to make Lodha a much loved consumer brand. Lodha group is constantly evolving towards becoming one of India’s leading consumer goods companies, with a product focus on homes and offices, and we look forward to Viral’s leadership in shaping this journey.”

On his new role, Viral Oza said, “Lodha as a brand and organisation has always challenged the status quo to offer consumers the best in the category. I’m excited and look forward to playing a part in this journey towards making Lodha one of India’s leading brands.”

Lodha Group is India’s largest real estate developer with net sales of over Rs 6,400 crore in FY15-16. Lodha Group has operations in Mumbai, Pune and Hyderabad in India and international presence in London. 

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing