Volkswagen Beetle recreateted using over 2,805 pieces of scrap material
The scrap pieces used to build the car were collected from various Think Blue clean-up drives undertaken by Volkswagen at different locations. The Beetle art-piece is a unique way of communicating the brand's philosophy of environmental sustainability 'Think Blue'. And what better way to recreate the magnificent Beetle than create a structure which gives life to these lifeless scrap pieces (artistic recycling).
Post the Kala Ghoda festival, this beauty will be sent to Germany to be displayed at the art museum there.
Please find attached pictures of the Beetle art piece along with the profile of Mr Lutz Kothe Head of Marketing and Public Relations, Volkswagen Passenger Cars,Volkswagen Group Sales India Private Limited.
Lutz, and Haribaabu Natesaan (the artist) would be available for media interactions. Do let me know if you would be interested in meeting or speaking with them