Watch the revitalizing power of Aloe Vera in the new Doy Care TVC
The skin you were born with isn’t the skin you live with! Our skin is constantly under threat from daily activities – poor lifestyle, pollution, bad food habits, lack of sleep, UV exposure, stress, dryness, extreme weather, etc. Aloe Vera, with all its magical properties, helps overcome these issues and helps revitalize skin! The recently launched TV Commercial (TVC) for Doy Care Aloe Vera Revitalizing Face Wash highlights the problems faced by today’s women and offers a pure & natural solution to them.
Doy Care Aloe Vera Revitalizing Face Wash gives Indian women the power to show off their pure and natural beauty with the help of Aloe Vera – a miracle ingredient. The Aloe Vera plant is one of nature’s most wonderful gifts and possesses a range of miraculous beauty benefits. With more than 75 potentially active nutrients & 200 active compounds (20 minerals, 18 amino acids & 12 vitamins), Aloe Vera is a one stop solution for naturally beautiful skin. It helps in repairing, restoring and regenerating skin cells. Its antioxidant properties help defend skin against free radicals, improve skin elasticity and help fight skin-ageing.
“The multimedia campaign for Doy Care Aloe Vera Revitalizing Face Wash reiterates that the one stop solution for naturally beautiful skin is Aloe Vera. The TVC is going to be showcased across multiple media platforms including print, television, online, social media and over 100 theatres across the country. Everyone desires the most ideal skin that requires no makeup and is naturally beautiful. Women desire blemish free skin that is soft, elastic and baby soft. They want consistently fresh skin throughout the day everyday across all seasons. The TVC has been used as a way to communicate this message and educate the people in terms of providing a solution to an existing yet often ignored problem. So now let your skin be born again!” says Mr. Ashish Potdar, Senior Vice President & Business Head-Consumer Products, VVF (India) Ltd.