Watch World Awards returns in its 5th year

The definitive roll-call show in the world of horology – The Watch World Awards returns in its fifth iteration to honour the best in the science of watch-making. Hosted by the Chitralekha Group, the Watch World Awards-2014 will be held on the 24th of September 2014 at the Westin Gurgaon.

The event will see well-known watch brands vying for coveted commendations in two categories namely, Marketing Awards including Best Campaigns in Print, Best Campaigns in TV, Best Outdoor Initiative, Best Boutique, Best Organised Event and Best Integrated Marketing Campaign; and Product Awards including Best Complicated Watch, Best Jewellery Watch, Best Sports Watch, Best Fashion Watch, Watch with Best Design, Watch with Most Innovative Material, Watch with Highest Utility, Watch with Artistic Excellence, Best Limited Edition Watch and Best Concept Watch. These stand-out watches & marketing concepts will be adjudicated by a luminary galaxy of jurists which includes Swiss master watchmaker Antoine Simonin, Swiss master watchmaker with five decades of experience in watch-making, acclaimed film director Neeraj Pandey, champion of polo and Arjuna Award winner Adhiraj Singh, leading men’s fashion designer Raghavendra Rathore, along with established marketing consultants  Shripad Nadkarni and Sharda Agarwal who would be marketing juries.

Promising to be grander than ever, this fifth edition of the Watch World Awards will be privy to an exclusive appreciation of the highest standards of horology. Celebrated in the presence of celebrated glitterati’s and the crème-de-la-crème of the society, the event will host the who’s-who of politics along with industrialists, bureaucrats, lawyers and members from the corporate world along with an enviable line-up of page three celebrities. Expected attendees include Bollywood Director Kabir Khan, actors Sharmila Tagore and Shriya Saran, Tibor Kovacs cultural counsellor, Embassy of Hungary, Ashish Kapur Co-Founder & Managing Director Yo! China, Dimsum Bros. & The Wine Company, Lakshyaraj Singh Mewar, The Royal Prince of Mewar / Udaipur and Executive Director of HRH Group, Sandeep Jajodia – Chairman & Managing Director, Monnet Group, cricketer Shikhar Dhawan amongst others.

This fifth edition of Watch World Awards will also be a fusion of commemoration of accurate engineering, glitz, glamour and razzmatazz. Apart from the celebrations, the evening will also feature an unplugged musical performance by Jonita Gandhi that will add a soulful sparkle to the event.

Mitrajit Bhattacharya, President and Publisher, Chitralekha Group under whose aegis the Watch World Awards will be hosted says, “Watch World Awards has reached a stature which the watch industry looks forward to.  The list of marquee brands and participating product line-up continues to build up reiterating the importance of the platform. To match the incredible watches we have once again put up an incredible jury comprising the best from across watchmaking, designing, sports, creative and marketing”.

The coveted awards will this year cover 10 product categories and 6 marketing categories along with a special award given to an individual for his/her contribution to the watch industry – the “Haute Horlegerie” award and the highlight award - “Watch of the Year”.