We now have a culture of excellence:Dheeraj Sinha on Leo Burnett Group’s epic ABBYs show

The 15^th edition of Goafest 2022 culminated with the Abby One Show Awards by Meta, powered by Dangal TV. A total of 32 Video Craft ABBYs, 2 Radio Craft ABBYs, 29 Branded Content ABBYs, 13 Brand Activation & Promotion ABBYs, 4 Diversity ABBYs, 17 OOH ABBYs including 1 Grand Prix, 19 Still Print and Still Craft ABBYs, 4 Still Digital ABBYs, 20 Audio Visual TV/Cinema ABBYs, 41 Audio Visual Digital ABBYs, 1 Young ABBY, 2 Red ABBYs, 11 Integrated ABBYs and 3 Green awards ABBYs were awarded to deserving winners amid loud cheers.

The Leo Burnett Group India has been adjudged Creative Agency of the Year at ABBYs 2022. The agency’s total metals tally included 2 Gold, 16 Silver and 25 Bronze. The agency also got 12 Certificates of Merit.

Commenting on The Leo Burnett Group India’s wins at the ABBY Awards 2022, Dheeraj Sinha, CEO, Leo Burnett - South Asia; Chairman BBH India, said, “This is a testimony to the agency that we have been building since the past 4 years. That we have won for brands across – Jeep, Spotify, P&G, CarDekho, Amazon, Twitter and so on, means that we now have a culture of excellence at the agency. This also shows the depth of talent and client relations that we have. Great to be back at Goafest and in this way!”

Rajdeepak Das, CEO and Chief Creative Officer, South Asia, Leo Burnett, added here, “The only thing which matters in our business is creativity and work and that’s what we have been chasing since the past 4 years. The quality and quantity of work that we produced has set the benchmark for itself. Our motto is epic brands, epic work.”