WeChat Users Now Get Amazing Deals on the Yatra Official Account

With the summer break approaching, all school and college students are gearing up for a vacation on the beaches or in the mountains. Adding to this vacation mood, India’s leading online travel company Yatra.com has launched their own official account on WeChat.

Commenting on the occasion, Mr. Sharat Dhall, President, Yatra.com said, “Yatra aims to provide its users with the best possible travel deals. We believe that this Official WeChat account will help us in reaching out to a younger audience who wish to explore different travel destinations. We hope our consumers appreciate our efforts and make the most of the exciting deals offered by us.”

Mr. Nilay Arora, VP Marketing and Business Development, WeChat India said, “WeChat as a messaging application has evolved to be much more than a messaging tool. We have created a platform not only for people to communicate but also for brands and companies to be able to reach out to their target audiences and their existing consumers and catering to the needs and demands. Official accounts have proved to be a successful marketing tool where in brands and users can build a personal rapport with one another. We are positive that our users our going to be very excited with the deals Yatra has to offer on our platform.”

Yatra’s mobile app has crossed over 2 million downloads currently and with the official WeChat account, Yatra looks forward to leveraging and reaching out to WeChat’s network of over 500 million monthly active users.  The collaboration will not only enable Yatra to bring more innovative deals and discounts to their existing consumers but it will also help expand their customer base extensively.

Yatra has always believed in “Creating Happy Travellers” and continually works towards being a one-stop-shop for their customers for all travel queries. Through continued excellence in providing travel solutions, responses to booking travel online through Yatra has attained new heights with the company booking 20,000 domestic tickets and 7,500 hotels and holiday packages a day.

WeChat, the popular messaging application has over 500 million monthly active users globally and has been identified as an effective platform by brands to reach out to their target customers and develop an interpersonal relationship with their consumers.

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