Week at a glance: 2019 Elections; GoT ends; Sam Singh’s new role; Emerging Leaders
Emerging Leaders: Cracking the leadership code with What Clicks’ Rahul Vengalil
‘Emerging Leaders’ is Adgully’s newest Exclusive feature in collaboration with Republic TV that highlights the achievements of young turks in the industry who are changing the game in their organisations or who have ventured out on their own and are creating a niche for themselves. We believe that these rising stars are to watch out for and their views and way of working will encourage more leaders-in-the-waiting to take charge.
Might is right dictated digital media narrative - #GameOfSeats takeaways
On 21st May, Adgully hosted a Twitter Panel on the topic – Digital Media & General Elections 2019, inviting five industry experts to analyse and discuss the digital narrative pushed forward by political parties during the elections.
India Inc hails Modi’s return, sees Digital adding more muscle in 2.0 rule
India Inc. is in a buoyant mood with NarendraModi and the BJP returning to power for a second term. They see further fortification of the business ecosystem for Digital as well as for start-ups. Adgully brings the reactions from a wide cross-section of India’s industry leaders.
Twitter sees a record 396 mn Tweets for #LokSabhaElections2019
Over the last several months, candidates and citizens made Twitter the destination for breaking news and real-time public discussions about the #LokSabhaElections2019.
GoT’s bitter-sweet end: Nothing in the world more powerful than a good story
After eight captivating years and 73 episodes, ‘Game of Thrones’ has concluded and our watch has ended. The withdrawal symptoms will begin soon when it sinks in that there won’t be any looking forward to knowing the happenings in Westeros and its inhabitants, the plottings, the battles, the conspiracies, the betrayals, the doomed romances, the lords and royals and of course, the dragon.
What is dead may never die! fans mourn GoT ending but what about brands?
The Game of Thrones came to an end this week, which resulted in the fandom going crazy on Twitter with memes and their point of view on the season finale. As the hype dies down, we have a look at the brands that joined the hype train for this season and made it all the more memorable.
Prasanth Kumar To Take Over As CEO, GroupM South Asia From Sam Singh
GroupM Asia Pacific today announced the promotion of GroupM South Asia COO, Prasanth Kumar (PK), to CEO. Sam Singh is leaving the GroupM CEO role to take on a senior role at ByteDance in India, a technology company specialising in content platforms.
ByteDance appoints Sameer Singh as Vice President, Monetisation for India
ByteDance, a leading technology company operating a range of content platforms, today announced the appointment of Sameer Singh as Vice President, Monetisation (India).
Digital platforms sharpen the tools of the trade
Instagram, Facebook, LinkedIn and YouTube have announced changes in key features and programs to further improve the quality of the ecosystem and improve it for both users and advertisers.
Taking a web series regional is a fairly complicated process: Nikhil Madhok
Hotstar Specials has announced the launch of its next show – ‘Hostages’. The series marks the digital debut of Sudhir Mishra, one of Bollywood’s most revered film makers. ‘Hostages’ has been created and produced by Applause Entertainment & Banijay Asia.
AIB Founders go their separate ways; Gursimran Khamba launches new venture
All India Bakchod (AIB) the content house founded by standup comics, Tanmay Bhatt, Gursimran Khamba, Rohan Joshi and Ashish Shakya, known for its comedy sketches and unique satire released a statement on their official Twitter handle.
News broadcasters write to TRAI on AajTak violating dual LCN rule
Even as news channels are busy with coverage of the Counting Day, a fresh issue has arisen regarding violation of Telecom Regulation Authority of India’s (TRAI) regulation. In letters to TRAI, some leading news broadcasters have alleged that Hindi news channel AajTak is airing on two LCNs – on its own frequency as well as on the frequency allotted to Tez News.
Political advertising has been a buoyant force in 2019: Dhruba Mukherjee
Summing up The Telegraph’s performance, its Vice-President, Dhruba Mukherjee, maintains that the daily has performed well and continues to be the unputdownable No. 1 English newspaper of choice for readers in Kolkata. Excerpts from his interaction with Adgully.
Republic TV’s Exit Poll strategy for HD feed across OTT pays huge dividends
Republic TV, the No, 1 English news channel, has successfully translated its leadership on Broadcast to Digital by creating huge presence across all smartphones in the country through an extensive distribution across large OTT platforms, telco OTT apps and OEMs.
Regionalising Bigg Boss pays off, Colors Marathi back with Season 2
Colors Marathi has announced the launch of Season 2 of 'Bigg Boss Marathi' with actor, director, and producer, Mahesh Manjrekar returning as the host. Produced by Endemol Shine India, the show will premiere on May 26 at 7.00 pm, with subsequent episodes to run Monday to Sunday at 9.30 pm on Colors Marathi.
Revolt Intellicorp aims to create a stir in the 2-wheeler market: Shubhodip Pal
Rahul Sharma, who created a stir in the mobile handset market with Micromax Informatics, now has major plans for the automotive – two-wheeler – market with his latest venture, Revolt Intellicorp.
Amul, Colgate, Tata Motors, Maruti Suzuki among ads under ASCI scanner
During the month of March 2019, ASCI examined complaints against 344 advertisements, advertisers ensured prompt corrective action for 74 advertisements once they received the complaints from ASCI.
Twitter announces updates for Twitter Carousel, TweetDeck
Twitter Carousel, the ad unit that gives marketers a canvas for brand storytelling has been through various changes since its inception.
Offbeat: Volvo’s Sudeep Narayan – A reader of life
Adgully’s special feature section – ‘Offbeat’ – seeks to give a peek into the lesser known facets of our very well-known industry leaders. Sudeep Narayan, Director PR & Corporate Communications, Volvo Car India, has successfully driven all marketing communication campaigns in his very enriching, over decade-long tenure with the company.
Ad land’s Young Guns: Ketan Kadam, FCB Interface
Ketan Kadam, a Creative Supervisor at FCB Interface, works on brands like Oreo, Blue Star, Mahindra, Sundrop and Huggies. In just 2 years, Kadam has made a mark for himself and for FCB by bagging a bunch of awards at national and international levels. His aim in life is to create one big campaign that will be known globally – long after he is gone.
BARC Wk 20: Dangal TV remains at top even as Zee TV’s shows rule
BARC India data for Week 20 (Saturday, May 11 to Friday, May 17) of 2019 [HSM (U+R) : NCCS All : 2+ Individuals], saw no upheavals in the top 10 GECs rankings, except for the re-entry of &TV in the tenth spot. Zee TV’s shows continue strong among the most watched shows.
Suraja Kishore appointed CEO of BBDO India
BBDO India has announced the appointment of Suraja Kishore as CEO. Most recently, Suraja Kishore was EVP & General Manager at McCann Mumbai, and National Planning Head at Truth Central, McCann’s global thought leadership unit.
MullenLoweLintas elevates Kavita Lakhani to executive director, GolinOpinion
Kavita Lakhani, one of India’s most respected PR professionals, has been promoted to Executive Director by MullenLoweLintas Group for the group’s PR firm, GolinOpinion.
Network Advertising brings Ketki Karandikar, Pervin Bhesania & Saikat Sengupta on board
KetkiKarandikar, PervinBhesania and SaiketSengupta have been appointed as Senior Creative Directors and Creative Director respectively. Each of these new team members come with multifaceted experience across categories and brands.
Hemlata Sharma joins Zee Media Corporation
Ms. Hemlata Sharma has joined as the Distribution Head for Zee Media Corporation Limited at Noida. She would be looking after the distribution for all the 14 ZMCL channels including ZEE News, ZEE Uttar Pradesh Uttranchal, ZEE Madhya Pradesh Chhattisgarh, ZEE Hindustan, ZEE Salaam, ZEE Punjab Haryana Himachal, ZEE 24 Ganta, ZEE 24 Taas, ZEE Kalak, ZEE Rajasthan, ZEE Bihar Jharkhand, ZEE Orrisa, ZEE Business and WION.
Bhavana Mittal exits Reckitt Benckiser post restructure
Bhavana Mittal, Head of Media, Digital and Communication at Reckitt Benckiser has left the organization sources have confirmed to Adgully. She joined the company in May 2016.
Simran Sethi departs from her role as Creative Director for Netflix India
Netflix India's, Simran Sethi has resigned from her role as Creative Director. She had joined the organisation on August 2017. She is currently serving her notice period and assisting with the transition until her successor takes over the reins.
Vineet Kanabar moves on from TVF; joins Wavemaker
VineetKanabar, Head of Marketing, The Viral Fever (TVF) has left the organisation. He will join Wavemaker in June as Senior Director for Content Partnerships.
Network18’s Neha Chimbulkar puts in her papers
Neha Chimbulkar, who was Head of Brand and Focus Solutions for Forbes India & forbesindia.com and GM - Marketing, CNBCTV18 and CNBC Awaaz, has moved on from Network18, sources have confirmed to Adgully.
Madison’s HiveMinds wins Domino’s Digital Media AOR
Madison Media and Hiveminds, the digital specialist agency of Madison World have won the digital media mandate for Domino’s in a multi-agency pitch. The scope of work includes all formsof Digital marketing, including Digital Strategy, Programmatic buying, Digital Media buying, Performance and SEO marketing campaigns.
Mercedes-Benz India awards communications mandate to Adfactors PR
Mercedes-Benz India Pvt. Ltd. has awarded the mandate to manage its public relations and communications requirements to Adfactors PR India’s largest public relations firm. The mandate covers strategic counsel and planning, media relations, issues and crisis management, advocacy and integrated campaign development for Mercedes- Benz India and its products across segments.
Wunderman Thompson bags creative duties for Nova Eyewear Solutions
Following a multi-agency pitch, Nova Eyewear Solutions has awarded its advertising and branding mandate to Wunderman Thompson, Kolkata.