World Cup's Cricket Fever the Baskin-Robbins way!

As the countdown to the World Cup begins, Baskin-Robbins gives all Cricket lovers a reason to cheer. Valid from February19th, one gets a small pack free with every large hand pack ordered on all days when India is playing a World Cup match. With this Baskin-Robbins intends to indulge its loyal consumers to their favorite flavours as they enjoy the Indian team battle it out on the field.

Commenting on this special offer, Ashwin Uppal, GM- Marketing, Baskin-Robbins India, said"Cricket is the most popular sport in India. The cricket mania in India is such that people get glued to their homes & television sets. Therefore, we launched this special offer for those consumers who don't want to miss out on the action by stepping out of their homes. Now they can enjoy our ice creams at home & treat themselves while they watch the matches"