YouTube to expand Shorts including monetization fund
YouTube has announced some new Shorts enhancements, including an extension of its Shorts Fund, which will allow more creators to be compensated for publishing highly viewed clips, as well as new Shorts analytics tools within YouTube Studio
The key news is that YouTube's Shorts programme will be expanded. YouTube stated in May that it would give out $100 million to top Shorts producers over the duration of 2021-22, based on a set of criteria, to provide additional support and inspiration for their work.
The financing was initially exclusively available to creators in the United States, but YouTube expanded access to the initiative to an additional 30 nations in September.
Our @YouTube #shorts Fund is coming to to 30+ more countries, including Argentina, Australia, Canada, Egypt, Germany, Italy, South Korea and so many more. We're always looking to expand how we support creators around the world! pic.twitter.com/Mx1XjJMDVE
— Neal Mohan (@nealmohan) September 29, 2021
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