ZEE Bihar Jharkhand Organizes Bihar E-Vimarsh

Zee Media Corporation Ltd.’s regional channel ZEE Bihar Jharkhand, also the market leader in the news genre in Bihar-Jharkhand for 3 consecutive years, conducted an E Conclave with 11 Ministers on 29 May 2020. Bihar E-Vimarsh, Direct with Ministers, was a continuous 5-and-a-half-hour session with ministers participating from various departments of the Bihar Government.

As the nation nears the end of Lockdown 4.0, COVID positive cases have crossed 3000 in Bihar as of 29 May 2020. Apart from protecting the people from contracting the disease and ensuring health infrastructure is up to the task, another issue the Bihar government is facing is that of migrant laborers returning to their home state in huge numbers. Transportation and isolation of incoming migrants who return in lakhs is a huge task the government has had to face.

As the people of Bihar are coping with this situation and trying to find answers to their future, ZEE Bihar Jharkhand took the initiative to organize an E Conclave with Ministers of the State so that our viewers may get a clear picture of the road to recovery.

 Each session lasted for half an hour where the leaders put forward their strategy for the coming days in their respective departments and encouraged our viewers to stay strong. Ministers who graced the session were: Sushil Kumar Modi, Shrawan Kumar, Dr. Prem Kumar, Jai Kumar Singh, Rana Randhir, Shyam Rajak, Vijay Kumar Sinha, Neeraj Kumar, Suresh Kumar Sharma, Sanjay Kumar Jha, and Mangal Pandey.  The conclave covered various government ministries so that viewers could understand the revival plan in different sectors.

 Speaking on the occasion, ZMCL Cluster 2 CEO, Mr. Purushottam Vaishnava said, “Under the E Vimarsh brand, we have organized e-conclaves for ZEE Hindustan with CMs of states and state-level e-conclaves for Rajasthan, Bihar, Gujarat, and Odisha with Bengal and Jharkhand soon following. With so much uncertainty all over due to corona, it is crucial that leaders directly answer pertinent questions to our citizenry. This has been the sole motive behind conceptualizing the E-Vimarsh series.”