Zee Live partners with Zee Studios to launch ‘Supermoon Drive-In’ this October
Enhancing the movie-viewing experience for audiences in the new normal, Zee Live, the live events vertical of Zee Entertainment Enterprises Ltd. in partnership with Zee Studios has announced ‘Supermoon Drive In’, a first of its kind drive in theatre experience following the global standards of safety, social distancing measures and sanitization, keeping in mind the utmost safety of viewers. The drive in will also have a contact-less ticketing process along with contact-less F&B to ensure a safe environment for the movie goers.
Supermoon Drive-In will offer the finest moving-viewing experience for audience within the safety of their cars, following all the required hygiene and safety norms as advised by the Government of India. With limited out of home entertainment options available over the last six months, movie goers have been missing the excitement of catching the latest flick at a movie theatre. To cater to this need gap, Zee Live & Zee Studios will host the premieres of the Bollywood romance action film ‘Khaali Peeli’ and the Tamil drama ‘Ka Pae Ranasingam’ at its first drive-in movie festival.
To be hosted from October 2-4, 2020, Supermoon Drive In will feature 11 shows over 3 days in 2 cities. Audiences can catch their favourite films on the below mentioned location & dates:
- *Gurgaon: Backyard Sports Club, sector 59 | 2nd -4th Oct Khaali Peeli
- *Bangalore: Phoenix Marketcity, Whitefield | 2nd-4th Oct Khaali Peeli & Ka Pae Ranasingam
Tickets available on BookMyShow and Insider.com
Speaking on the launch of the initiative, Swaroop Banerjee, COO and business head, Zee Live said, “We are excited to launch ‘Supermoon Drive In’ at a time when there is an existing dearth of authentic theatre-viewing experience. A movie outing has always been one of the most common forms of outdoor environment which the audiences were missing owing to the lockdown. We are delighted to associate with Zee Studios to bring in two very exciting movies with a talented star cast. With this partnership we aim to give our audiences the freedom to step out of their homes while maintaining the necessary safety and hygiene standards of the whole experience from the comforts of their car.”
Shariq Patel, CEO, Zee Studios added, “We are exhilarated to host the largest outdoor movie premiers in the country with the release of ‘Khaali Peeli’ and ‘Ka Pae Ranasingam’. Both these movies with its stellar cast and engaging story lines are sure to strike a chord with our viewers who were missing the grandeur of cinema experience. The entire event is going to serve as an exciting and much-needed experience for all movie aficionados”